This simple stool evokes the styling of...
When online DVD retailer, Oddity Cinema, was looking for a new identity, the Associates decided to take it one odd step further. We proposed starting a rich-media PDF custom magazine to help promote their growing line of DVDs and Oddity Cinema Magazine was born. After having created their promotional plan and new logo, Paris Associates put together an editorial style guide as well as the initial magazine design and art direction.
Putting together a dual language magazine is tough. With the subtle nuances in the translation between English and French, you need a keen eye to make sure sentences don’t come out jumbled. Paris Associates creative director, Aldo Parise, got the call. As translation editor, he worked closely with the Toronto and Montreal editors to give Designlines a sharp voice.
Because of it’s wide range of clients, Paris Associates has always has a large appetite for quality pictures. After producing shoot after shoot, we started to see a pattern emerging — we can sell these pictures. So we set up an Istockphoto site for August Photography to provide a wide range of images produced over the years to the royalty free community.
